How We Got Started
Detroit Detail Products was founded in 2015 by Clinton Laster. Clinton is also the Founder and President of Flawless Auto Finish, LLC. Flawless Auto Finish is an award winning detailing company that have been serving Metro Detroit since 2010. They have been featured in the Detroit News, Detroit A-List, expertise.com and carwash.com.
A little over 5 years ago, Clinton was unhappy with the available detailing products on the market and wanted something better for the vehicles they serviced at Flawless Auto Finish. He then began researching and reaching out to local Detroit chemists to begin developing a new truly premium Eco-friendly detailing product line.
After 3 years of extensive research and development the first 2 products were created, The DDP Wash & Wax Shampoo and Premium Carnauba Wax! After using the products on Flawless Auto Finish customers vehicles with great success, Clinton decided to give samples to family, friends, local detailers and car enthusiasts at local shows to see what they thought. After receiving outstanding feedback, he knew what he needed to do! It was time to start selling the detailing products. He knew that he also needed to continue to develop the brand and start to introduce more additional new products, but for that he was going to need some help and a strong team. Clinton then went on to recruit the team of partners that you see below and the rest is history.
Our mission is to provide premium Eco-friendly detailing products, supplies and equipment to the car care professional and enthusiast while making customer satisfaction our top priority. At Detroit Detail Products we have a deep passion for the detailing industry, and we are dedicated to providing the very best assistance and training to car care enthusiasts and professionals.
Meet Our Team
Founder & President
After graduating high school Clinton attended WCC in Ann Arbor, Michigan to study Auto Body Repair, Collision Repair, Custom Car Building and Automotive Refinishing. He has completed numerous automotive service and ICAR training programs. Clinton has been on the build teams of multiple Autorama show winning vehicles and motorcycles. He has over 13 years of detailing, auto body repair, collision repair, automotive refinishing and custom car building experience. Clinton has also been featured in The Detroit News as a detailing expert opinion.
Favorite Product: DDP Premium Carnauba Wax
Favorite or Dream Car: Mercedes-Maybach S600
Vice President of Sales
Adam is the Vice President of Sales at Detroit Detail Products and also partner and Vice President at Flawless Auto Finish. Adam has a long history in the automotive industry and his areas of expertise are: detailing, welding, metal fabrication, automotive service and automotive service business management. Adam has a deep passion for metal fabrication and first began to study welding in his high school vocational program, and then continued his studies at WCC in Ann Arbor and then onto The Fab School in Riverside, California. At the Fab School Adam completed their programs in: Advanced Metal Fabrication, Chassis Theory and Suspension Theory. Adam has over 13 years of automotive industry experience.
Favorite Product: DDP Exterior Heavy Duty Degreaser
Favorite or Dream Car: Fox Body Mustang or Geiser Built Trophy Truck
Director of Marketing
Anthony is the Director of Marketing at DDP and has a history in the printing industry that goes back to his childhood. Anthony grew up working and then going on to help run his fathers Metro Detroit printing company. With Anthony's experience he brings a great deal of industry expertise, combined with a passion for cars to make for a perfect match on the DDP team. He works on DDP's product labeling, packaging, show/event organizing and other DDP areas of Marketing.
Favorite Product: DDP Show Car Shine
Favorite or Dream Car: Corvette Stingray
Carl is the Creative Director at Detroit Detail Products and also the cousin of Clinton and Clayton. After realizing traditional college was not giving Carl the proper creative outlet, he enrolled at Specs Howard School of Media Arts, where he highly excelled. After graduating Carl went on to work for companies such as Detroit radio station 89X, as well as other local graphic design firms before joining the DDP team. His experience has led to him developing an exceptional ability to translate consumer needs and wants into new products and innovative ideas.
Favorite Product: DDP Wash & Wax Shampoo
Favorite or Dream Car: Ford Explorer Platinum
Director of Content
Mike is the Director of Content at Detroit Detail Products. He is the one behind all of the DDP videos. Mike brings a great deal of experience to the team and provides expertise in video production, content strategy, brand development and other areas of marketing.
Favorite Product: DDP Lucid No. 9
Favorite or Dream Car: Dodge Hellcat
Director of Product Development
Clayton is the Director of Product Development at Detroit Detail Products and also the younger brother of Clinton. He is a University of Michigan graduate with a BSE in Electrical Engineering. He has over 6 years experience in the automotive industry, working for a multi-billion dollar automotive engineering firm. With his position there best explained as the business side of engineering. Clayton has always had a love for cars, growing up in an automotive oriented home with his brother and father who is a 30+ year veteran in the auto body industry.
Favorite Product: DDP All Purpose Interior Cleaner
Favorite or Dream Car: 68 Camaro